{"id":73421,"date":"2026-08-05T22:34:51","date_gmt":"2026-08-05T20:34:51","guid":{"rendered":"http:\/\/adiumento.local\/?page_id=73421"},"modified":"2026-08-05T22:34:51","modified_gmt":"2026-08-05T20:34:51","slug":"datenklassifizierung-microsoft-purview","status":"publish","type":"page","link":"https:\/\/adiumento.de\/en\/themen\/regulatorik-sicher-umsetzen\/datenschutz-informationsschutz\/datenklassifizierung-microsoft-purview\/","title":{"rendered":"Data classification and Microsoft Purview"},"content":{"rendered":"<div class=\"wp-block-cover alignfull is-position-center-left service-page-hero is-light alignfull\" style=\"min-height:420px;aspect-ratio:unset;\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" class=\"wp-block-cover__image-background wp-image-73453\" alt=\"Datenschutz und Informationsschutz\" src=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz.png\" data-object-fit=\"cover\" srcset=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz.png 1536w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz-300x200.png 300w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz-1024x683.png 1024w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz-768x512.png 768w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz-18x12.png 18w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-dark-background-color has-background-dim-50 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container\"><p class=\"service-page-back is-layout-flow wp-block-cover-is-layout-flow\"><a href=\"https:\/\/adiumento.de\/en\/?page_id=73412\">\u2190 Data protection &amp; information protection<\/a><\/p><h1 class=\"wp-block-heading\">Data classification and Microsoft Purview<\/h1><p class=\"has-medium-font-size wp-block-paragraph\"><strong>Translate protection needs into understandable rules, labels, protection controls and retention.<\/strong><\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-group is-style-section-light service-page-orientation adiumento-passage is-layout-flow wp-block-group-is-layout-flow\"><p class=\"has-text-align-center service-orientation__text wp-block-paragraph\">Data classification begins with a technically responsible model for protection needs and permitted use. Microsoft Purview can technically support this model with sensitivity labels, data loss prevention (DLP), and retention features. The sensible order is: understand data and risks, define classes and rules, publish labels, use DLP in a targeted manner and control retention for each specialist process. Purview is not GDPR compliant.<\/p>\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-neutral adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">Relationship to services and technologies<\/h2>\n\n<div class=\"wp-block-media-text is-stacked-on-mobile has-media-on-the-right service-media-text adiumento-themen-media\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz.png\" alt=\"Datenschutz und Informationsschutz\" class=\"wp-image-73453 size-full\" srcset=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz.png 1536w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz-300x200.png 300w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz-1024x683.png 1024w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz-768x512.png 768w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/08\/adiumento-themen-datenschutz-18x12.png 18w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">Microsoft Purview is a possible means of implementing a previously defined protection requirement. Product features, licensing and implementation services are below <a href=\"https:\/\/adiumento.de\/en\/technologien\/\">Technologies<\/a> and <a href=\"https:\/\/adiumento.de\/en\/loesungen\/\">Solutions<\/a> described.<\/p>\n<\/div><\/div>\n\n\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-light adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">Background<\/h2>\n\n<p class=\"wp-block-paragraph\">In Microsoft 365, information is often distributed across Exchange, Teams, SharePoint and OneDrive. Without a common classification model, employees are left to their own devices when it comes to approvals, protection rules are inconsistent and sensitive data may be shared too widely. Conversely, too many or unclear label levels create acceptance problems and incorrect assignments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The task is therefore primarily governance, not product configuration: departments, data protection, information security and IT must determine which information should be treated, shared, retained and deleted and how. Only then can Purview map rules consistently in the supported workloads.<\/p>\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-neutral adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">Technical context<\/h2>\n\n<div class=\"wp-block-media-text is-stacked-on-mobile has-media-on-the-left service-media-text adiumento-themen-media\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-governance-compliance-eu-ai-act-10.png\" alt=\"Abstrakte Illustration: Shield\/Check und Dokumente in Blau.\" class=\"wp-image-73216 size-full\" srcset=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-governance-compliance-eu-ai-act-10.png 1024w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-governance-compliance-eu-ai-act-10-300x225.png 300w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-governance-compliance-eu-ai-act-10-768x576.png 768w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-governance-compliance-eu-ai-act-10-16x12.png 16w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">Classification describes the need for protection of information. Sensitivity labels identify content and, depending on configuration, can apply protective measures such as encryption or content tagging. Retention labels and retention policies, on the other hand, control retention or deletion. Records Management serves the professionally regulated, particularly controlled management of records. A piece of content can have a sensitivity label and a retention label; the purposes remain separate.<\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">DLP policies are intended to identify and address unwanted distribution or use based on defined conditions; they are neither classification nor preservation. Sensitivity labels can be a DLP condition in supported scenarios. However, supported workloads, file types, functions and license requirements differ depending on the tenant status and Microsoft documentation and must be checked for the specific scenario before rollout.<\/p>\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-light adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">What companies need to clarify specifically<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>Which information classes can be distinguished from a business perspective, and which protection rules follow from them?<\/li>\n<li>Who owns a class, who can change labels, and who handles exceptions?<\/li>\n<li>When do employees label content themselves and when do standard or automatic assignments help?<\/li>\n<li>Which shares, recipients, endpoints and transmission paths should DLP rules cover?<\/li>\n<li>What retention and deletion requirements apply for each type of information and specialist process?<\/li>\n<\/ul>\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-neutral adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">From requirements to implementation<\/h2>\n\n<div class=\"wp-block-media-text is-stacked-on-mobile has-media-on-the-right service-media-text adiumento-themen-media\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1709\" src=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/07\/adiumento-nachvollziehbare-entscheidungen-it-projekte-compliance-scaled.jpg\" alt=\"Managementteam trifft nachvollziehbare Entscheidungen in einem IT-Projekt anhand gemeinsamer Informationen.\" class=\"wp-image-73314 size-full\" srcset=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/07\/adiumento-nachvollziehbare-entscheidungen-it-projekte-compliance-scaled.jpg 2560w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/07\/adiumento-nachvollziehbare-entscheidungen-it-projekte-compliance-300x200.jpg 300w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/07\/adiumento-nachvollziehbare-entscheidungen-it-projekte-compliance-1024x683.jpg 1024w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/07\/adiumento-nachvollziehbare-entscheidungen-it-projekte-compliance-768x513.jpg 768w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/07\/adiumento-nachvollziehbare-entscheidungen-it-projekte-compliance-1536x1025.jpg 1536w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/07\/adiumento-nachvollziehbare-entscheidungen-it-projekte-compliance-2048x1367.jpg 2048w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/07\/adiumento-nachvollziehbare-entscheidungen-it-projekte-compliance-18x12.jpg 18w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-group wp-block-coblocks-accordion adiumento-accordion is-layout-flow wp-block-group-is-layout-flow\">\n\n<details class=\"wp-block-details wp-block-coblocks-accordion-item\"><summary class=\"wp-block-coblocks-accordion-item__title is-layout-flow wp-block-details-is-layout-flow\">Express protection needs consistently<\/summary><p class=\"wp-block-paragraph\"><strong>Risk:<\/strong> Uneven treatment of sensitive data<br><strong>Organisational measure:<\/strong> Classification scheme and label governance<br><strong>Technical implementation:<\/strong> Sensitivity labels and publication guidelines<br><strong>Possible evidence:<\/strong> Model, approvals, policy configuration<\/p><\/details>\n\n<details class=\"wp-block-details wp-block-coblocks-accordion-item\"><summary class=\"wp-block-coblocks-accordion-item__title is-layout-flow wp-block-details-is-layout-flow\">Address unauthorized disclosures<\/summary><p class=\"wp-block-paragraph\"><strong>Risk:<\/strong> Data leakage or misdirected transmission<br><strong>Organisational measure:<\/strong> DLP rules, exceptions and escalation path<br><strong>Technical implementation:<\/strong> DLP by location, content or label<br><strong>Possible evidence:<\/strong> Rule tests, incident reports, exceptions<\/p><\/details>\n\n<details class=\"wp-block-details wp-block-coblocks-accordion-item\"><summary class=\"wp-block-coblocks-accordion-item__title is-layout-flow wp-block-details-is-layout-flow\">Control retention<\/summary><p class=\"wp-block-paragraph\"><strong>Risk:<\/strong> Deletion too early or unnecessary retention<br><strong>Organisational measure:<\/strong> Technical retention decision<br><strong>Technical implementation:<\/strong> Retention Policies or Retention Labels<br><strong>Possible evidence:<\/strong> Retention plan, policy status<\/p><\/details>\n\n<details class=\"wp-block-details wp-block-coblocks-accordion-item\"><summary class=\"wp-block-coblocks-accordion-item__title is-layout-flow wp-block-details-is-layout-flow\">Effectiveness received<\/summary><p class=\"wp-block-paragraph\"><strong>Risk:<\/strong> Misclassification or policy bypass<br><strong>Organisational measure:<\/strong> Training, review and metrics<br><strong>Technical implementation:<\/strong> Audit and DLP analysis<br><strong>Possible evidence:<\/strong> Review records, training records<\/p><\/details>\n<\/div>\n\n<\/div><\/div>\n\n\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-light adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">Pilot process<\/h2>\n\n<p class=\"wp-block-paragraph\">A compartmentalized pilot reduces misclassifications and technical surprises:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Define information class and functional owner.<\/li>\n<li>Design sensitivity label and publication policy.<\/li>\n<li>Test with a test group and evaluate feedback.<\/li>\n<li>First run DLP as a simulation and evaluate events.<\/li>\n<li>Specify exception and incident process.<\/li>\n<li>Review metrics for usage, hits, misclassifications, and exceptions.<\/li>\n<\/ol>\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-neutral adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">Limitations and dependencies<\/h2>\n\n<div class=\"wp-block-media-text is-stacked-on-mobile has-media-on-the-left service-media-text adiumento-themen-media\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/adiumento.de\/wp-content\/uploads\/2025\/08\/adiumento-compliance-datenschutz-8.png\" alt=\"Abstrakte Illustration: Dokumente, DSGVO\/Compliance und Checkmark in Blau.\" class=\"wp-image-73239 size-full\" srcset=\"https:\/\/adiumento.de\/wp-content\/uploads\/2025\/08\/adiumento-compliance-datenschutz-8.png 1024w, https:\/\/adiumento.de\/wp-content\/uploads\/2025\/08\/adiumento-compliance-datenschutz-8-300x225.png 300w, https:\/\/adiumento.de\/wp-content\/uploads\/2025\/08\/adiumento-compliance-datenschutz-8-768x576.png 768w, https:\/\/adiumento.de\/wp-content\/uploads\/2025\/08\/adiumento-compliance-datenschutz-8-16x12.png 16w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">Technical labeling does not replace data inventory or technical decisions. Purview features, coverage and license requirements may vary per workload and must be validated before implementation. Even correctly configured labels and DLP rules do not prevent all errors; Comprehensibility, training and regulated exception processes remain necessary.<\/p>\n<\/div><\/div>\n\n\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-light adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">Further official sources<\/h2>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/learn.microsoft.com\/en-us\/purview\/sensitivity-labels\">Sensitivity labels<\/a> \u2013 Microsoft Learn<\/li>\n<li><a href=\"https:\/\/learn.microsoft.com\/en-us\/purview\/retention\">Retention in Microsoft Purview<\/a> \u2013 Microsoft Learn<\/li>\n<li><a href=\"https:\/\/learn.microsoft.com\/en-us\/purview\/records-management\">Records Management<\/a> \u2013 Microsoft Learn<\/li>\n<li><a href=\"https:\/\/learn.microsoft.com\/en-us\/purview\/dlp-sensitivity-label-as-condition\">Sensitivity labels as a condition in DLP guidelines<\/a> \u2013 Microsoft Learn<\/li>\n<\/ul>\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-light service-page-topics adiumento-passage adiumento-themen-faq is-layout-flow wp-block-group-is-layout-flow\"><p class=\"has-text-align-center service-section-kicker wp-block-paragraph\">Orientation<\/p>\n<h2 class=\"wp-block-heading has-text-align-center\">Frequently asked questions<\/h2>\n\n<div class=\"wp-block-group wp-block-coblocks-accordion adiumento-accordion is-layout-flow wp-block-group-is-layout-flow\">\n\n<details class=\"wp-block-details wp-block-coblocks-accordion-item\"><summary class=\"wp-block-coblocks-accordion-item__title is-layout-flow wp-block-details-is-layout-flow\">Are sensitivity labels and retention labels the same thing?<\/summary><p class=\"wp-block-paragraph\">No. Sensitivity labels express the need for protection and can apply protection mechanisms for content. Retention labels control retention or deletion in the corresponding Microsoft 365 context. An element can carry both types of labels; the technical regulation should separate the purposes.<\/p><\/details>\n\n<details class=\"wp-block-details wp-block-coblocks-accordion-item\"><summary class=\"wp-block-coblocks-accordion-item__title is-layout-flow wp-block-details-is-layout-flow\">Can DLP be connected to labels?<\/summary><p class=\"wp-block-paragraph\">Yes. Microsoft Purview documents sensitivity labels as a condition for DLP policies, including for Exchange, SharePoint, OneDrive, devices, and Microsoft 365 Copilot. The specific supported scenarios and limitations must be tested before rollout.<\/p><\/details>\n\n<details class=\"wp-block-details wp-block-coblocks-accordion-item\"><summary class=\"wp-block-coblocks-accordion-item__title is-layout-flow wp-block-details-is-layout-flow\">Where do identities and permissions belong?<\/summary><p class=\"wp-block-paragraph\">Classification and DLP complement permissions, but do not replace them. Addresses identity, access, and device controls <a href=\"\/en\/themen\/regulatorik-sicher-umsetzen\/sichere-microsoft-umgebung\/entra-intune-conditional-access-compliance\/\">Entra, Conditional Access and Intune<\/a>. ADIUMENTO offers product and technology context under <a href=\"https:\/\/adiumento.de\/en\/technologien\/\">Microsoft technologies<\/a>.<\/p><\/details>\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group is-style-section-light adiumento-passage adiumento-themen-section is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading has-text-align-center\">Next sensible step<\/h2>\n\n<div class=\"wp-block-media-text is-stacked-on-mobile has-media-on-the-right service-media-text adiumento-themen-media\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1344\" height=\"768\" src=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-daten-governance-grundlage-10.png\" alt=\"Abstrakte Illustration: Datenqualit\u00e4t und Governance als Fundament in Blau.\" class=\"wp-image-73217 size-full\" srcset=\"https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-daten-governance-grundlage-10.png 1344w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-daten-governance-grundlage-10-300x171.png 300w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-daten-governance-grundlage-10-1024x585.png 1024w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-daten-governance-grundlage-10-768x439.png 768w, https:\/\/adiumento.de\/wp-content\/uploads\/2026\/05\/adiumento-daten-governance-grundlage-10-18x10.png 18w\" sizes=\"auto, (max-width: 1344px) 100vw, 1344px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">Start with a limited class of information and a clear usage scenario. For the classification of Purview in Microsoft technologies and <a href=\"https:\/\/adiumento.de\/en\/loesungen\/\">IT Security &amp; Compliance<\/a> the existing information pages are available.<\/p>\n<\/div><\/div>\n\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Implement data classification in Microsoft 365 in a structured way \u2013 from protection requirements, Sensitivity Labels and DLP through to retention.<\/p>","protected":false},"author":3,"featured_media":0,"parent":73412,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-73421","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/pages\/73421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/comments?post=73421"}],"version-history":[{"count":4,"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/pages\/73421\/revisions"}],"predecessor-version":[{"id":73507,"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/pages\/73421\/revisions\/73507"}],"up":[{"embeddable":true,"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/pages\/73412"}],"wp:attachment":[{"href":"https:\/\/adiumento.de\/en\/wp-json\/wp\/v2\/media?parent=73421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}